A Marketplace Agency Built for More Than Media

Bringing our DSP advertising under the Blue Wheel umbrella has allowed us to manage our marketing portfolio holistically, gain insights from our campaigns from both the display and sponsored perspectives, and create efficiencies in the ability to pivot quickly based on trends and optimizations.

The Amazon STV campaign exceeded our expectations—not just in reach, but in the quality of engagement it drove with our target audience. The execution was seamless, and the campaign played a pivotal role in the successful launch of our new deodorant line. It’s been a standout example of how premium, targeted video can deliver both brand impact and measurable business results.

Lisa and her team were able to quickly accelerate all of our email and lifecycle marketing programs within a matter of weeks. After our initial engagement our website conversion rate increased by 183%. We now rely on her team's expertise to fill in knowledge gaps and optimize our programs on an ongoing basis.

Blue Wheel helped us achieve our goals by launching our Amazon store and assisting in the removal of illegal sellers. The Brand Protection team is consistent in their efforts, and since the start of our partnership, we have only seen a few illegal sellers arise. I highly recommend Blue Wheel, as compliance with Amazon requires both connections and consistency.

Blue Wheel has been a great partner as we continue to build out and refine our email marketing strategy. They have helped us to transform how we think about our marketing flows to ensure we are touching the customer at key times throughout their purchase journey. Additionally, they have helped us to increase our email list size through various A/B tests to ensure we are always increasing our funnel of contacts.