Your Beauty Marketing Agency for Flawless Online Look

Blue Wheel is your premier partner for beauty & skincare marketing and advertising solutions. With a track record of success and a passion for elevating brands, we're here to help you achieve stunning results in the beauty industry.

Join Our Bold Beauty Partners

We Grow & Support Beauty Brand Trendsetters

At Blue Wheel, we're more than just a beauty marketing agency – we're your beauty bestie. Our team of marketing and advertising experts is dedicated to plumping your sales and delivering glowing results for your brand. Whether you're a well-established beauty powerhouse or the next skincare sensation, we have the knowledge, experience, and creativity to take your brand to the next level.

From strategic organic growth to crafting captivating beauty advertising campaigns, we specialize in reaching and resonating with today's online beauty consumers. Working with numerous beauty brands, including Sol de Janeiro, Elemis, Jack Black, Biore, and GrandeCosmetics, we've leveraged our beauty and cosmetic marketing expertise to establish luxury beauty brands as the hottest products online. With a keen understanding of beauty industry trends, best practice creatives, and consumer behavior, we'll work tirelessly to ensure your beauty brand stands out on the digital shelf.

Why Choose Us

Guided Selling Approach for Beauty & Skincare Brands

As a leading beauty marketing agency, we know it's essential to provide your consumers with a seamless and intuitive shopping experience to achieve the best beauty and skincare marketing results. That's where guided selling comes in place. At Blue Wheel, we understand the importance of guiding customers through their purchasing journey. Your brand’s digital experience must mimic in-store shopping as much as possible.

Through a combination of how-to videos, user-generated content (UGC), talent-generated content (TGC), filterable reviews, and rich multimedia experiences, we'll help you create a digital environment that mirrors the personalized service of an in-store shopping experience. By providing valuable information and engaging content, our beauty digital marketing agency empowers customers to make informed purchasing decisions and drives conversions to your beauty brand.


Social Media Marketing for Beauty Brands

Social media has revolutionized how brands connect with consumers, and nowhere is this more evident than in the beauty industry. With its visual appeal and widespread reach, social media is the perfect platform for marketing for the beauty industry, building brand awareness, and fostering meaningful relationships with your audience.

A Leading Beauty Advertising Agency

At Blue Wheel, we understand the importance of maintaining a strong presence on social media platforms. From Instagram and Facebook to TikTok and beyond, we'll help you create a steady stream of engaging and educational content that captivates your audience and drives brand interaction. Whether it's sharing beauty tips, showcasing new products, or highlighting user-generated content, we'll help you craft a social media strategy that gets results.

The Numbers Speak for Themselves

A Luxury Skincare Brand


Increase in Prospecting Conversion ROAS

An Emerging Beauty Brand


Growth in Daily Revenue

A Buzzworthy Skincare Brand


Boost in Purchase Volume

What Our Bold Clients Say

Don't just take our word for it – hear what our clients say about working with Blue Wheel.

"I just love that there’s such a great collaboration, I trust your team, it’s just so easy to work with them. When they say this or that is going to work, I trust them completely. It’s been really great for me to work with you all."

Andrea Kundar, Acure

Digital Marketing Experts for Beauty, Skincare & Cosmetic Brands

A Holistic Strategy for Your Brand

We’re a skilled omni-channel eCommerce agency, and we know a strong online presence is essential for success in the beauty industry. That's where our digital marketing expertise comes in. From search engine optimization (SEO) and pay-per-click (PPC) advertising to email marketing and influencer partnerships, we'll help you navigate the ever-changing digital landscape and reach your target audience wherever they may be.

Enticing Facebook, Instagram, and TikTok Ads

When it comes to digital advertising, Facebook, Instagram, and TikTok are the most powerful social media platforms at your disposal. With their extensive reach, highly targeted advertising options, and diverse ad formats, they offer great opportunities to reach and engage with your audience on the apps they use daily.

At Blue Wheel, we specialize in crafting compelling ads, using a mix of lifestyle and product shots, info and promotional videos, UGC, TGC, and influencer content, that capture attention and drive results. From eye-catching visuals that can be repurposed in multiple ways, to persuasive copy, our beauty marketing agency can help you create ads that resonate with your target audience and inspire action.


Beauty Is in the Eye of the Beholder. Show It with Your Products.

In the beauty industry, presentation is everything. That's why showcasing your products in the best possible light is crucial. Whether you're highlighting the shade range of your eyeshadow palette or showcasing the luxurious texture of your moisturizer, compelling product imagery is a must-have for driving sales and capturing your audience's attention.

We have a team of talented creatives who specialize in content creation. From stunning photographs to captivating videos and GIFs, we'll help you showcase your products in a way that resonates with your audience and inspires them to click add-to-cart and purchase. 

Contact us today to learn more about how we can help you elevate your beauty brand and achieve the desired results.

Our Beauty Clients’ Case Studies

Success speaks for itself, and we have the results to prove it!



YoY Revenue Increase from One-Off Email Campaigns

Lifecycle Marketing

Sol de Janeiro


Prime Day Year-over-Year Increase in Ad Sales

Amazon Advertising
Amazon DSP
Marketplace Management



Increase in TikTok Revenue QoQ


Ready to expand your brand?
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