Action Items
We coordinated this brand’s entire influencer marketing plan, which included coordinating, negotiating, and communicating with influencer partners.
An affiliate code model also encourages influencers to post consistently on their own, outside of the contracted posts, because they have a stake in the success as well.
Implemented Affiliate Code Model
Using an affiliate code model allowed the team to easily track the impact that was made with each contracted influencer post.
Coordinated Influencers
We sought out mid-tier and micro-influencers with engaged audiences that would be a good fit for the brand.
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