Influencer Marketing: The Key To Unlocking Your Digital Strategy
Watch this webinar with Blue Wheel's Director of Social, Dayna Henninger, and VP of Sales, Zach Riegle, as they discuss building an influencer program to enhance your digital presence.
November 13, 2024
A glimpse of what you’ll learn:
An effective influencer marketing strategy offers eCommerce brands a wealth of opportunities, providing far more than just increased visibility. By leveraging high-quality, authentic influencer content, brands can not only raise awareness but also drive meaningful conversions. In this webinar, we discuss why influencer-generated content is more essential than ever, particularly in today’s era of rapid channel proliferation.
Key Takeaways:
- Defining the term, "influencer" in today's shifting eCommerce landscape
- How to structure influencer programs
- How to create influencer-led content
- Why leveraging influencers can be a game-changer for eCommerce brands
- Influencer impact on advertising
- Influencer impact on organic social
- Influencer impact on PDP + marketplace conversion
