From Prime to Peak: Unlocking Q4 Wins with Data-Driven Strategy

Prime Day has come and gone, but the real opportunity lies ahead. In this webinar, the Blue Wheel team breaks down the biggest takeaways from Prime Day 2025: what worked, what didn’t, and what it means for the rest of the year. We’ll share performance data, trend insights, and creative tactics that leading brands used to win during the event.

From there, our speakers, Whitney Weaver and Jake Smith, shift gears into Q4 planning. Learn how we build a stronger strategy for Cyber Week using Prime Day results as the foundation. We also explore how to round out your media mix with external traffic sources like paid social, influencer, and programmatic, helping you reach more shoppers ahead of the most competitive time of year.

Key Takeaways:

• Key takeaways and performance insights from Prime Day 2025
• How to translate Prime Day learnings into a winning Cyber Week strategy
• Tactical tips for Q4 campaign planning across key dates
• Why external traffic matters more than ever and how to add it to your media mix
• What top brands are doing now to maximize Q4 sales