Webinar

The Ins & Outs of TikTok Shop

July 19, 2023 1:30 PM

With the launch of TikTok Shop, brands are now able to use the social media App as a one-stop-shop ecommerce solution. TikTok Shop allows users to browse, discover products, checkout, and make purchases all within the App – purchases fueled by curiosity, trends, and inspiration.

A glimpse of what you’ll learn:

75% of US marketers plan to increase their spend on TikTok over the next 12 months, and with the launch of TikTok Shop, brands are now able to use the social media App as a one-stop-shop ecommerce solution. Brands have access to added features including a Product Showcase page, a Shop Tab, Affiliate Program, Ads, and Fulfillment by TikTok, in addition to a whole new, highly engaged audience of over 150 million users – those of whom are even chosing TikTok over Google for search. TikTok Shop allows users to browse, discover products, checkout, and make purchases all within the App – purchases fueled by curiosity, trends, and inspiration. How is your brand planning to invest in TikTok Shop?

Join Blue Wheel in this webinar to understand the ins and outs of TikTok Shop, determine if it is right for your brand, understand the benefits and considerations, and how to get started as a brand.  

Key Takeaways:

  • How to know if TikTok Shop right for your brand
  • Benefits and considerations of TikTok Shop for brands  
  • How to get started on TikTok Shop
Watch On-Demand

Speakers

Tiffany Serbus-Gustaveson

Senior Digital Strategist

BWG Connect

Tom Sesti

President

Blue Wheel

Nicole Reich

Chief Growth Officer

Blue Wheel

Watch On-Demand